In a world of stereotyping and fixed gender identities, anything which is a flight from the normative is a fresh breath of air, wouldn't you agree? This ad film, showing a celebration of Rakshabandhan between two sisters, is the perfect example of that. <br><br> In the most subtle manner, the film dethrones the superiority of one gender over another and leaves the viewer with the warmest fuzzies in their heart. After all, it is a festival of celebrating your sibling. Why let societal constructs stop that in anyway, right?

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