The short film has an important message to convey to the viewer - the extremely harmful nature of smoking. The narrative opens with sleek visuals of a young man sitting by himself in an undefined, dark space. As he continues to blow ringlets of smoke in the air like there is no tomorrow, a dark reality awaits at the next turn. <br><br> Minus any dialogues, the film adopts a concise manner to communicate its message in an impactful manner, to further accentuate that it is indeed not "cool" to give in to smoking, especially for an outward, public display. After all, when it's all said and done, it will only be the smoker who would have everything to lose.

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